overview

An experienced graphic designer with a demonstrated history of working in the design, media, and technology industries. Skilled in digital content creation, book cover design and illustration, editorial production, art direction, page layout design, templates, typography, and magazines.

Art and Design professional with a BFA in Illustration from the Fashion Institute of Technology, SUNY, June 1996.

Software
• InDesign
• Illustrator
• Photoshop
• Word
• Powerpoint

Project Management Software
• Basecamp
• Dropbox
• Box
• Highspot
• Campaign Manager

Skills + Qualities
• Creative problem-solving and conceptualizing
• Effective and responsive communication
• Ability to prioritize projects by deadlines
• Flexible time management and adaptability
• Acute attention to detail
• Well-organized

professional experience

Graphic Designer / Content Creation Specialist / Campaign Management
Samsung Electronics America
November 2021 – Present
Responsible for the content creation, design, and production of B2B and B2C marketing assets and materials (print and digital) for the Display Division of Samsung Electronics America, operating under strict brand guidelines. Asset creation includes promotional flyers, brochure and catalog localization, data sheets, print and digital advertisements, digital banners for retail, email signatures, Powerpoint presentations, creation of lifestyle images and product key visuals, event and webinar invitations, and CRM email design. Verticals include corporate/enterprise, finance, education, government/federal, healthcare, retail, hospitality, live events and sports, food and beverage. Assist with project management between agencies, internal departments, and outside vendors/clients. Management of Highspot and all collateral in its database. Responsible for seasonal campaign management and content creation of digital menu board content and templates for Chick-fil-A, which includes the development of menu template layouts for chainwide and test locations based on a predetermined timeline for each campaign, as well as data changes, QCs, and final approval of campaign content.

Editorial Operations Associate
Real Simple Magazine (Time Inc.) | New York
December 2004 – June 2010
Worked closely under the Editorial Production Manager and interacted with the Editorial, Art, Photo, and Imaging staff to coordinate page production of monthly publication from initial layout through final pre-press stages. Primary responsibilities included extensive knowledge of page layout, templates, typography, formatting; responsible for checking layouts into InDesign using WoodWing software; inputted various editorial and art changes; kept track of incoming and outgoing pages based on transmit schedule; maintained accurate page layouts and folios corresponding to current issue mockups; periodically revised all templates in accordance with changes from the art department; took on responsibility for specific sections of the magazine and followed it through the entire production cycle in order to preserve consistent styling and format.

Editorial Operations Coordinator
Money Magazine (Time Inc.) | New York 
October 1999 – December 2004
Worked closely under the Operations Chief and interacted with editorial staff on a daily basis to coordinate page production of monthly publication from initial layout through final pre-press stages. Primary responsibilities included extensive knowledge of page layout, templates, typography, tracking, formatting; inputted various editorial and art changes; kept track of incoming and outgoing pages based on transmit schedule; maintained accurate page layouts and folios corresponding to current issue mockups; responsible for creating monthly issue logs and updated statuses on all stories; created final output files of the collected layouts for iris proofs and applied strict quality control in terms of color, images, and text placement before final transmission to printing plant; took on sole responsibility for a section of the magazine and followed it through the entire production cycle in order to preserve consistent styling and format.

Assistant to the Editor-in-Chief
The Hampton Sheet | New York
April 1999 – September 1999
Assisted with diversified duties at The Hampton Sheet, a full-colored glossy magazine that reports on the high society residents of Manhattan, the Hamptons, and Palm Beach. Responsibilities included collaboration with the editor-in-chief of on various design decisions such as color schemes, layout, typeface, proofing, and color corrections; approval of colors at press runs; traffic management of all magazine production and its related materials; contact with advertising managers and media buyers to acquire advertisements for the publication as well as researched potential advertising clients; in daily contact with press and public relation firms to schedule events; attendance at various social events both in New York City and the Hamptons to feature in the publication.

Cosmetics and Jewelry Manager   
House of Ivana, Inc. | New York 
March 1997 – March 1999
Managerial duties included the organization of Ivana Trump’s jewelry and accessories presentations to American and Canadian TV shopping channels and other various associations; attended quarterly meetings with purchasing agents of the shopping networks; met with various manufacturers on a monthly basis as well as visited showrooms and attended trade shows every season to purchase merchandise for exclusive distribution by House of Ivana, Inc.; responsible for the processing and trafficking of purchase orders between manufacturers and shopping networks. Designed camera-ready full-color artwork for the second Ivana Fragrance Collection; supervised the production of mechanicals and layout; managed revisions of artwork and copy for all packaging related to the Ivana Fragrance, Cosmetic, Haircare, and Skincare Collections; approved all colors on press; responsible for maintaining a visual uniformity for all House of Ivana Fragrance and Cosmetics products in various marketing plans. 

freelance experience

Graphic Production Designer
Hartman Publishing, Inc.
September 2017 – Present
Collaborate in the print production of workbooks, textbooks, and instructor’s guides for Hartman Publishing, a New Mexico-based company that specializes in educational materials for medical assistants and health occupations. Strict quality control includes maintaining visual consistency throughout the various books; definitive application of style sheets; responsible for the preparation of all book files for print and web. Assist with creating and updating various marketing materials, such as book price lists, when required.

Illustrator
Hartman Publishing, Inc.
Designed a series of illustrations and graphics for Hartman’s Complete Guide for the EKG Technician textbook that depicts detailed and annotated heart rhythm illustrations based on actual EKG tracings, allowing students to decipher the variations in heart rhythms and their EKG interpretations; illustrated a series of medical drawings via the Procreate app for Hartman’s Complete Guide for the Medication Aide textbook that demonstrates how an aide would administer various medications to patients; created a series of medical sample forms, charts, and graphics for Hartman’s Complete Guide for the Phlebotomy Technician textbook.

Graphic Production Designer
TCD Communications
August 2017 – November 2021
Assist in the design of various healthcare marketing collateral, such as annual nursing reports, pocket guides, brochures, flyers, and newsletters for TCD Communications, a Texas-based consulting group that provides communication, education, and engagement strategies for hospitals and healthcare systems that want to achieve prestigious awards such as Magnet Designation® and Pathway to Excellence®. Responsible for conceptualizing, designing, copy editing, and final production of all approved files before going to press.

Book Cover Designer
Collaboration and conceptualization with independent authors, resulting in the creation and press-ready production of the complete book cover (front/back/spine). Manage all elements of the design process, which includes choosing the appropriate imagery and typography that best reflects the tone of its genre.
Clients include:
• Alice Archer*
• Jonathan T.K. Bissell
• Ellen Ferguson, Ph. D.
• Shannon C. Hill
• Suanne Laqueur*
• Dr. Melanie Polkosky
• Elizabeth Runciman*
• Travis Neighbor Ward
(*multiple titles)

Logo and Brand Designer
Responsible for conceptualizing, developing, and designing the branding logo for various independent businesses.
Clients include:
• Coffee in Italia
• CS Ceramics
• Island Park PTA
• Kimma Organics
• Passport to Languages
• Travis Neighbor Ward
• Yoga with M.E.

Art Director
Department of Transportation (Cobb County, Atlanta, GA)
Art-directed a full-color 12-page booklet for a projected transportation plan in an Atlanta, GA suburb, titled Cobb In Motion. The booklet featured fictional profiles, using social media websites such as Facebook, Twitter, LinkedIn, and Pinterest as the overall vision and inspiration. Researched and implemented all stock photography showcased throughout the book, with a distinct focus on images that best represented the diverse individuals benefiting from this quality-of-life improvement project. Following each technology company's specific branding guidelines regarding typography and color schemes, the pages were designed to mimic the website but reconstructed with the relevant stock image(s) and reimagined first-person narratives that represented how this transportation project would enhance the residents’ lives.

Graphic Designer
Kimma Organics
Conceptualized and designed the brand logo for an organic skincare line and various promotional materials, including packaging labels, business cards, information postcards, and full-color brochures.

Graphic Designer
House of Ivana, Inc.
Designed camera-ready full-color artwork for the second Ivana Fragrance Collection; supervised the production of mechanicals and layout; managed revisions of artwork and copy for all packaging related to the Ivana Fragrance, Cosmetic, Haircare, and Skincare Collections; directed printing and approved all colors on press; responsible for maintaining a visual uniformity for all House of Ivana Fragrance and Cosmetics products in various marketing plans.